Communications and Marketing Staff OCM Staff

Role

I manage the Auburn University social media platforms, which includes our Facebook, Instagram, Twitter, LinkedIn and TikTok accounts. This allows me to represent Auburn’s brand and amplify our voice to multiple audiences online each day. From the individual strategic initiatives to content creation across platforms, and then on to dissecting our unique analytics, my role requires me to monitor our social media goals each day while achieving a positive online presence and brand awareness.